Business Administration (General Business) BSBA
Earn your online Business Administration degree from Southern Miss!
Program-at-a-Glance (Undergraduate)
Credit Hours:
Total Hours: 120
Major Area of Study: 21
Additional Requirements: 55-58
Cost per Credit Hour:
$389.59
Completion Time:
2-4 years full-time
Accreditation:
Special Requirements:
No additional requirements
Learn more about this program:
If you’re looking to explore the ever-changing nature of the economy, an online Business Administration Degree (BSBA) from The University of Mississippi will help you make your mark on the business world. This emphasis is appropriate for students who wish to obtain a business degree but who do not wish to specialize in a specific area of emphasis. The online business degree also allows students the most flexibility to custom design their program of study.
This online business degree allows you to focus on a general business plan of study, giving you the flexibility to dive into a range of opportunities. Instead of focusing on one specialization, you can cast a wider net, and experience more aspects of the business sector, including retail, merchandising, management, hotel operations, and so many more. You can take classes in tourism, e-commerce, and you’ll even be introduced to marketing within health care. If you’re looking to be able to handle anything, a Business Administration degree will help you do more!
This is your opportunity to excel in the limitless world of business. With this affordable online program, you can advance your career and open the door to more opportunities in the workforce without having to come to campus! Are you ready to take the next step in your career? Join The University of Southern Mississippi today! Looking for more? Our enrollment coaches are standing by. Click here for more info! This is your life, plus college.
If you’re looking for a BSBA that focuses more on business management, visit our Management BSBA page. We also have programs for Human Resources, and Marketing as well.
A number of scholarship opportunities are available for online students! Our Online Student Scholarship gives first time, fully online students an opportunity for $500 towards their first semester. To get started with our Online Student Scholarship, or to view our list of available scholarships for which you may qualify, visit our Student Scholarship page now!
Your Future
- Branch/Store Manager
- Customer Service Manager
- Business Analyst
- Business Operations Specialist
- General Manager
- Business Continuity Planner
- Project Manager
- Consultant
- Purchasing Manager
- Executive Assistant
- Human Resource Administrator
- Insurance Sales Agent

We are here to help! Our enrollment coaches are standing by to help you take the next step.
We’ll call you soon! In the meantime, learn more about us from our blog or start your application.
General Education Curriculum
Written Communication (6 hours)
Course | Credits |
---|---|
Composition One
|
3 hrs. |
Composition Two
|
3 hrs. |
Natural Science (8-10 hours minimum)
Select 2 courses with labs:
Course | Credits |
---|---|
Biology and Society
*
|
3 hrs. |
Principles of Biological Science I
*
|
3 hrs. |
Principles of Biological Science II
*
|
3 hrs. |
Chemistry and Our Environment
*
|
3 hrs. |
Weather and Climate
*
|
3 hrs. |
General Physics I
*
|
3 hrs. |
General Physics II
*
|
3 hrs. |
Humanities (9 hours)
Course | Credits |
---|---|
World Literature
|
3 hrs. |
Select 2 courses, 1 history required:
Course | Credits |
---|---|
World Civilizations: Beginnings to 1500 C.E.
|
3 hrs. |
World Civilizations: 1500 C.E. to present
|
3 hrs. |
Introduction to Philosophy
|
3 hrs. |
Ethics and Good Living
|
3 hrs. |
Comparative Religion
|
3 hrs. |
Aesthetic Values (3 hours)
Select 1 Course:
Course | Credits |
---|---|
Art Appreciation
|
3 hrs. |
Dance Appreciation
|
3 hrs. |
The Enjoyment of Music
|
3 hrs. |
Social and Behavioral Sciences (6 hours)
Select 2 courses:
Course | Credits |
---|---|
The Human Experience: A Global Perspective on Human Diversity
|
3 hrs. |
Concepts of Wellness
|
3 hrs. |
Basic Economics
|
3 hrs. |
World Geography: Dynamics of a Changing Earth
|
3 hrs. |
American Government
|
3 hrs. |
General Psychology
|
3 hrs. |
Understanding Society: Principles of Sociology
|
3 hrs. |
Mathematic (3 hours)
Course | Credits |
---|---|
Cognitive Reasoning
|
3 hrs. |
College Algebra
|
3 hrs. |
Higher-level MAT course
|
3 hrs. |
Writing-Intensive Requirement (Major Area)
Select 1 course:
Course | Credits |
---|---|
Technical Writing
|
3 hrs. |
Organizational Communications
|
3 hrs. |
Business Communications
|
3 hrs. |
ENG 101 & ENG 102 prerequisites
Capstone Requirement (Major Area)
Course | Credits |
---|---|
Global Managerial Policy and Strategy
|
3 hrs. |
Must be taken Senior year, ENG 101 & ENG 102 prerequisites
Program Curriculum
Major Area of Study Requirements (21 hours)
Select 21 hours of 300 or 400 level College of Business courses beyond the College of Business Core with no more than 15 hours from any one discipline.
The following courses have been approved for online delivery and satisfy the requirements above.
Professional Selling Certificate
Course | Credits |
---|---|
Professional Selling
|
3 hrs. |
Advanced Professional Selling
|
3 hrs. |
Sales Management
|
3 hrs. |
Select 1 course:
Course | Credits |
---|---|
Supply Chain Management
|
3 hrs. |
Business-to-Business Marketing
|
3 hrs. |
Supervised Field Experience in Marketing
|
3 hrs. |
Retail Management and Strategy
|
3 hrs. |
Marketing in the Health Care Industry
|
3 hrs. |
Strategic Hospitality Sales
|
3 hrs. |
Retail Merchandising Certificate
Course | Credits |
---|---|
Principles of Merchandising
|
3 hrs. |
Retail Promotion
|
3 hrs. |
Retail Buying and Assortment Planning
|
3 hrs. |
Select 1 course:
Course | Credits |
---|---|
Retail Merchandising Internship
|
3 hrs. |
Supervised Field Experience in Marketing
|
3 hrs. |
Retail Management and Strategy
|
3 hrs. |
Casino Resort Management & Marketing Certificate
Course | Credits |
---|---|
Casino and Resort Operations
|
3 hrs. |
Casino and Resort Marketing
|
3 hrs. |
Select 2 courses:
Course | Credits |
---|---|
Customer Services Management
|
3 hrs. |
Hotel Operations
|
3 hrs. |
E-Commerce in Hospitality and Tourism
|
3 hrs. |
Revenue Management in Hospitality Operations
|
3 hrs. |
Integrated Marketing Communications
|
3 hrs. |
Sales Management
|
3 hrs. |
Retail Management and Strategy
|
3 hrs. |
*HTM 378 is the prerequisite for HTM 472.
** MKT 300 is the prerequisite for MKT 355, MKT 430 and MKT 444.
Apparel Construction and Design Certificate
Course | Credits |
---|---|
Textiles
|
3 hrs. |
Introduction to Costume
*
|
3 hrs. |
Select two courses:
Course | Credits |
---|---|
Societal Influences on Consumer Behavior
|
3 hrs. |
History of Apparel
|
3 hrs. |
Consumer Product Development
|
3 hrs. |
Costume Design
|
3 hrs. |
Costume Technology Studio
|
3 hrs. |
Advanced Costume Design
|
3 hrs. |
Supply Chain Management Certificate
Course | Credits |
---|---|
Supply Chain Management
|
3 hrs. |
Operations and Logistics Concepts
|
3 hrs. |
Select two courses:
Course | Credits |
---|---|
Business-to-Business Marketing
|
3 hrs. |
Retail Buying and Assortment Planning
|
3 hrs. |
Sustainability and Global Sourcing
|
3 hrs. |
Global Supply Chain Management
|
3 hrs. |
Financial Management
|
3 hrs. |
Short-Term Financial Management
|
3 hrs. |
Management Essentials Certificate
Course | Credits |
---|---|
Human Resource Management
|
3 hrs. |
Introduction to Entrepreneurship
|
3 hrs. |
Organizational Behavior
|
3 hrs. |
International Management
|
3 hrs. |
Personal Finanance Certificate
Course | Credits |
---|---|
Personal Finance
|
3 hrs. |
Financial Analysis
|
3 hrs. |
Estate and Business Planning
|
3 hrs. |
Real Estate Principles
|
3 hrs. |
Additional Requirements (55-58 hours)
College of Business Core Courses
Course | Credits |
---|---|
Introduction to Financial Accounting
|
3 hrs. |
Introduction to Managerial Accounting
|
3 hrs. |
The Legal Environment of Business
|
3 hrs. |
Business Analytics I
|
|
Applied Business Analytics
|
3 hrs. |
Business Analytics II
|
3 hrs. |
Principles of Macroeconomics
|
3 hrs. |
Principles of Microeconomics
|
3 hrs. |
Select and approved College of Business international course
Course | Credits |
---|---|
Principles of Finance
|
3 hrs. |
Management of Organizations
|
3 hrs. |
Operations Management
|
3 hrs. |
Global Managerial Policy and Strategy
|
3 hrs. |
Management Information Systems
|
3 hrs. |
Principles of Marketing
|
3 hrs. |
Additional BSBA Requirements
Select 1 course:
Course | Credits |
---|---|
Technical Writing
|
3 hrs. |
Organizational Communications
|
3 hrs. |
Business Communication
|
3 hrs. |
Select 1 course:
Course | Credits |
---|---|
Business English
|
3 hrs. |
Computer Applications in Business Technology
|
3 hrs. |
Advanced Grammar
|
3 hrs. |
a single foreign language course
Select 2 course (MAT 102 required):
Course | Credits |
---|---|
College Algebra
|
3 hrs. |
Brief Applied Calculus
|
3 hrs. |
Calculus for the Arts of Sciences
|
3 hrs. |
Electives
Choose electives as needed with adviser’s approval. Non-business courses recommended. (See Hours to Degree below.)
Additional Note
Please note that the above information is meant to be a guide and is not official. For further information regarding courses for this degree, see the University Bulletin. Please be aware that not all course choices listed in the University Bulletin are available online. However, sufficient online options are available to complete this degree.
Frequently Asked Questions
Southern Miss allows you to transfer up to 62 credit hours from an accredited institution.
Yes, there are lab fees which range from $20 – $50 for this degree.
The Undergraduate Admissions website will provide information for the steps you’ll need to complete in order to be admitted to Southern Miss.
As an online student, you may complete an online application to Southern Miss and do not have to make an in-person visit to the campus. The online student academic adviser for the College of Business and Economic Development will advise you via e-mail, phone, Skype or by other mutually agreeable methods. Once you’ve been advised and cleared to register for classes, you may add classes via SOAR (Southern’s Online Accessible Records).
To find pricing information, visit our pricing page. For financial aid information, view our financial aid page. For detailed tuition information, visit our business services page.
The University of Southern Mississippi provides a Senior Citizen Tuition Scholarship Program for Mississippi residents age 62 or older. Legal residents of the State of Mississippi age 62 or older may enroll tuition-free in a maximum of six (6) semester hours for the fall or spring term. Courses on all campuses (Online, Hattiesburg, and Gulf Coast) are available to senior citizens on a space available, first come first serve basis. This scholarship program applies to fall and spring courses only.
To inquire about the availability of this scholarship, contact Precia Pedersen at precia.pedersen@usm.edu or the registrar’s office.
Follow this link and choose the term that applies to view the costs associated with part-time enrollment.
You should NOT be charged out-of-state fees, because the online classes are considered in-residence.
You may not be able to enroll in an online Business Administration degree course if you do not have the necessary pre-requisite(s), all sections of the class are full, or the class is not offered that semester.
An online academic adviser from the College of Business can perform an Unofficial Transfer Evaluation if you email (linda.jordan@usm.edu) or fax (228.214.3475) a copy of all college-level courses completed at other institutions. However, the evaluation is only an estimate of possible transfer of classes and only the official Southern Miss transcript reflects the courses that the university accepts.
Yes, the College of Business has a career services office that assists students in finding career positions after earning your online Business Administration degree.
Follow this link and choose the term that applies.
You must enroll in at least 12 credit hours in order to have full-time status in the spring and fall semesters and at least 9 credit hours in order to have full-time status in the summer semester.
No, as an online student, you will not need to provide MMR immunization documentation for admission to the University.
Admission Requirements
The following is required from all undergraduate applicants:
- Application for Undergraduate Admission
- $45 non-refundable application fee
- An official high school transcript for freshman (high school) applicants OR official transcripts from all institutions attended after high school for transfer applicants
- Submission of ACT or SAT scores for freshman (high school) applicants
- Documentation of two doses of measles, mumps and rubella (MMR) immunization. Upload a copy of your proof of immunization.
Students should be mindful of admission deadlines. For a full list of admission requirements, see the University Admission Policies.
Academic Policies and Requirements for Programs:
- See University Academic Policies and Requirements
- See College of Business and Economic Development Academic Policies
The University of Southern Mississippi is accredited by the Southern Association of Colleges and Schools of Commission on Colleges (SACSCOC). Additionally, the online Business Administration degree is also accredited by the Association to Advance Collegiate Schools of Business (AACSB). That means you can expect a program with the highest standards and quality.